It's Queens, New York, and it's time for the Ball of Balls, and the Sinsational Delights Department of the (mostly) online mag Eat This! are all a twitter! Mimi (sexy fun columnist) and June (her dear friend and boss) are readying Mimi's column, A Bagel For Your Thoughts, to cover all things food and romance related leading up to the Ball. But Rutherford Smith, owner of the media conglomerate that publishes Eat This! has placed his douchey son Jake at the helm. Will Jake choose to close the department or give them a new life? Can exceptional bagels save them? And why on earth is Jake so cocky but also so very attractive? Does it have anything to do with that British accent or is it his muscles or could it be his knowledge of how to use a KitchenAid? Join this wild and wacky cast of characters as they navigate love and food and lavish events amid a backdrop of New York in all its glory. It's love, it's bagels, it's the best kind of New York kitsch.