Would you like to make a better first impression? Would you like to feel more comfortable in your clothes? Though your closet is full, do you still have trouble finding something to wear? Renowned image development consultants Malcolm Levene and Kate Mayfield are here to help in 10 Steps to Fashion Freedom , a groundbreaking guide based on their exclusive ten-step image therapy program. Malcolm, dubbed the “Freud of Fashion” by The New Yorker , and his partner, Kate, have written a practical, engaging book that breaks through trends, hot looks, and instant makeovers to get to the heart of how you can develop your own style. Instead of trying to figure out the must-have items of the season or where you fall on the color chart, you will get help from Kate and Malcolm in facing your worst image fears and uncovering and developing a style that is totally your own. As they do for the top executives who go through their personal style development program, Malcolm and Kate teach you how to discover your own individual style and become comfortable with your image from the inside out. This book will show you how to: * Identify your passions * Create a personal style statement * Confront image challenges from the past * Take a field trip to discover your aesthetic tastes * Banish color myths * Undergo a complete closet analysis * Celebrate with an informed shopping trip Malcolm and Kate also share inspiring stories of clients who have completed the program and achieved a more sophisticated image and an empowered sense of personal style. You no longer have to buy someone else’s taste, hire someone to pick out your clothes, or drape yourself in designer labels to feel secure. Take it from the experts—fashion independence is only ten creative steps away! "This is an EXCELLENT resource . . . lots of good info." -- The Charlotte Observer An excellent book specifically designed to help women develop their personal style I highly recommend reading it. -- Sherry Maysonave, founder and president of Empowerment Enterprises You can't tune into your personal style until you first tune into yourself. It's a fashion meets Freud thing... -- Chicago Tribune ke to make a better first impression? Would you like to feel more comfortable in your clothes? Though your closet is full, do you still have trouble finding something to wear? Renowned image development consultants Malcolm Levene and Kate Mayfield are here to help in 10 Steps to Fashion Freedom , a groundbreaking guide based on their exclusive ten-step image therapy program. Malcolm, dubbed the Freud of Fashion by The New Yorker , and his partner, Kate, have written a practical, engaging book that breaks through trends, hot looks, and instant makeovers to get to the heart of how you can develop your own style. Instead of trying to figure out the must-have items of the season or where you fall on the color chart, you will get help from Kate and Malcolm in facing your worst image fears and uncovering and developing a style that is totally your own. As they do for the top executives who go through their personal style developm Malcolm Levene has been designing clothes for more than twenty years. He opened the renowned Malcolm Levene shop and designer label in London in 1982, which played host to business executives, politicians such as Tony Blair, and celebrities such as Kenneth Branagh, Tom Cruise, and Lyle Lovett. He founded the Personal Style and Image Development Consultancy with his wife, Kate Mayfield, which caters to corporate, private, and business clients internationally. He and Kate live in Los Angeles. Introduction "I have a closet overflowing with clothes -- but nothing I put on feels right for me. Every morning when I go to my closet to get dressed I just stand there and stare. I feel I have nothing to wear and I get upset. It's a terrible start to my day." -- Janet "I know that my image is not up to par with the position I hold at my job. I want to look more successful." -- Alan "A few days ago I wore my favorite jeans, and I felt and looked great in them. Only a couple of days later I put them on and they made me feel fat and I thought I looked terrible in them. What happened? What's going on?" -- Christine "My husband and I fight about his clothes every weekend. He always looks like he doesn't care." -- Vicky "I hate shopping. I've gained some weight and nothing fits me anymore, and I feel self-conscious when I go shopping." -- Jake "My children are no longer living at home, and I'm starting a new career. All of a sudden I have absolutely nothing to wear and no idea where to start." -- Anna "I have a pretty conservative dress code for business. How can I put my own stamp on my wardrobe without rocking the boat?" -- Andrew "I'm too old to wear trendy and certainly not old enough to wear matronly. How can I look stylish and current on a reasonable budget?" -- Fran How do you feel when you look in your closet every morning? Do you feel