30 Minute Body, Small Investment, BIG RESULTS! reveals how only three 30 minute weight training workouts a week, combined with a sensible diet, allows you to achieve your health and fitness dreams without endless hours of exercise and cardio, and without feeling beat up and sore. The book also reveals why what you’ve been told by the health and fitness industry is actually keeping you from achieving your dream body. Common-sense training methods that you rarely hear about are explained in clear language that makes sense. This unique program combines the science and art of strength training into a system that is quick, safe, efficient and effective. 30 Minute Body is based on author Lance McCullough’s personal experience as a world champion bench press weight lifter and his 100,000+ personal training sessions with clients as a certified personal trainer. During his years as a weight lifting competitor, Lance developed a health, fitness and nutrition regimen that propelled him to world champion status. As a personal trainer, he modified the regimen to include diet and weight loss as well as weight training, so it works for people of all ages, fitness levels, and motivations. The 30 Minute Body is effective for youth and seniors; amateur and professional athletes training for a variety of sports; for the aging; for Baby Boomers, Gen Xers, Millennials and Post-Millennials. 30 Minute Body lays it all out – nothing is held back. The author shares all his personal training secrets and the stories of clients he helped achieve their ultimate fitness dreams. 30-Minute Body will teach you • How surprisingly fast and easy it is to achieve health, fitness and a great body image using quick workouts. • How to lose unwanted weight and achieve a leaner, toned, healthy and attractive body. • Simple and effective diet and nutrition strategies based on your personality and lifestyle that works for both men and women • How to design and carry out a fast, safe, fun, effective and efficient exercise program based on weight training that works for everyone – men, women, seniors, middle-aged and youth. • How different cardiovascular exercise programs affect your body, allowing you to pick the one that is best for your goals, and why most traditional cardiovascular programs result in unhappiness with your body image and how you feel. • The importance of a proper mental attitude and how to achieve it. • How to regain youthfulness at any age so you can live a more fulfilling life. • About sources of information and how to distinguish good information from bad. • How your muscles and energy systems work, about flexibility, injury prevention and rehabilitation, and about food supplements. 30 Minute Body is a comprehensive yet common-sense and easy-to-read presentation of everything you need to know to achieve the kind of body you’ve always dreamt. It is the next best thing to being a personal training client at the Fitness Results gym. It gives you the information, tips and guidance you need to give you, your healthiest body. Now is the time to begin! "The 30-Minute Body changed my body and my life! It launched me from being a NPC national figure competitor to winning an IFBB Pro Card to becoming an IFBB Professional Figure competitor. Before the 30-Minute Body, I was stuck in a competitive level and unable to earn my pro card. In only 6 weeks, with less work and stress, I was a winner at a new competitive level. It seems too good to bet rue, but it works!" -- Arnita Champion, IFBB Master Pro Figure Competitor and fitness blogger Lance McCullough's"Shake Theory" in his new book, "30 Minute Body" has been skyrocketing my strength! As a Pro Figure Competitor and Fitness Model, I'm not an amateur in training. However, I've never had my body go from my off season to my on season build, and even better, so quickly, EVER! Lance says it's in this "Shake" that you improve, and he's absolutely right! The way he breaks this theory and others, along with nutrition, myths of training and supplements and so much more, is so informative and life changing. This book is great for newbies in fitness and pro's alike. For the newbies, you learn time-saving methods to get the best bang for your time spent and for the pro's, he helps us push ourselves even further and to train smarter and safer! This is definitely a must read but even more so, it's a book I refer back to time and time again; I know you will too! Arian Elizabeth Published Fitness,Print & Runway Model I was inspired to write this book because of my desire to provide useful, accurate information about weight and cardio training, diet and nutrition that would change people's lives for the better. The information is drawn from my years of teaching personal training clients how to achieve their health and fitness goals and watching their results. The obesity and diabetes crises in this country are proof that the health and fitness industry is not doing its job to educate th