SUPPORTS GUM HEALTH: This peroxicare toothpaste has been clinically shown to support gum health by reducing redness and bleeding, promoting healthier gums REMOVES BACTERIA: Use this ARM & HAMMER toothpaste for gum health to remove plaque bacteria that can cause gum health problems BAKING SODA POWER: This ARM & HAMMER toothpaste with baking soda neutralizes acids while gently cleaning teeth to prevent damage and erosion CAVITY PREVENTION: This fluoride toothpaste penetrates between the teeth and along the gum line to remove plaque and help with cavity prevention GENTLE CLEANING: This ARM & HAMMER baking soda and peroxide toothpaste has a low-abrasion formula to clean teeth without harming enamel for gentle cleaning Helps protect against cavities and freshens breath