Access: Gaining Entry to the C-Suite

$14.95
by Martin Wilkins

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For over 30 years, I’ve spent my career engaging with C-suite leaders across industries—energy, mining, aviation, manufacturing, and beyond. In that time, I’ve consistently opened doors at the highest levels and delivered outcomes worth millions—sometimes tens of millions—in value. Along the way, I immersed myself in the classics. I read them all: SPIN Selling, Consultative Selling, The Challenger Sale, SNAP Selling , Selling to VITO, etc. These books are exceptional. They taught me frameworks, mindsets, and the psychology of complex sales. But there was always one unanswered question: “How do you consistently get in the room with the executives who can actually say yes?” That question drove me to create my own solutions. I collaborated and was inspired by Brian Tracy in authoring and delivering the national training program Selling in the New Millennium —complete with workbook and audio content—and later produced A Cure for the Common Cold Call in Selling , a program designed to help professionals break through gatekeepers and secure access to decision-makers. These programs helped thousands, but I kept refining the method. Because getting into the C-suite isn’t about tricks, hacks, or brute-force persistence. It’s about understanding people, building trust, and showing up with insight and value —every single time. This book is the culmination of those decades of practice, teaching, and refinement. It’s a field manual , not a theory book. If you’ve ever closed the final chapter of SPIN Selling or The Challenger Sale and thought: “That’s great. But how do I even get to the person who matters?” …this book is your missing chapter. Whether you’re in consulting, business development, or a leadership role, the insights here will help you consistently open doors you never thought possible. Because when you master access, everything else changes. — Martin Wilkins

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