BOOST midsole Fitcounter molded heel counter We cater for all, from elite professional athletes and teams to any individual who wants to make sport part of their lives Regular fit Why should runners get all the best shoes? These adidas running shoes work as well as an everyday pair as they do for short-distance jogs. They have all techs that athletes love, like the incredible energy return of BOOST. The "1.0" in the name refers to the iteration of adidas PRIMEKNIT it's the same pattern we used on the original Ultraboost from 2015.