VIBRANT TRUE BLUE SHADE: Poseidon delivers a bold, medium blue color for standout hair. For best results, apply to pre-lightened, cool-toned level eight or lighter hair for vivid color payoff. CUSTOMIZABLE COLOR OPTIONS: Mix Poseidon with Arctic Mist for a pastel baby blue or add Purple Rain to neutralize brassiness. Create your perfect shade and enjoy creative hair color transformations. VEGAN INGREDIENTS ONLY: Made with vegan ingredients and no animal by-products. Free from harsh chemicals that can damage hair, making it a gentle choice for those seeking cruelty-free hair dye. GENTLE AND CONDITIONING FORMULA: Designed for frequent use, this semi-permanent dye conditions as it colors. Leaves hair feeling soft and vibrant while restoring shine and manageability. LONG LASTING AND SAFE: Enjoy long-lasting color with minimal smearing and a pleasant scent. Contains no peroxide, ammonia, ethyl alcohol, or PPD, ensuring a safer hair coloring experience. Experience vibrant, long-lasting hair color with ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye in Poseidon. This bold, true blue shade delivers intense, vivid results, especially when applied to pre-lightened, cool-toned hair at level 8 or lighter. Formulated with high-quality vegan ingredients and free from ammonia, peroxide, ethyl alcohol, and PPD, this semi-permanent hair dye is gentle on all hair types and suitable for frequent use. The conditioning formula helps restore vibrancy and leaves hair feeling soft and healthy, making it ideal for those seeking damage-free color transformation. Proudly made in the USA, ARCTIC FOX Poseidon is cruelty-free and contains no animal by-products or harsh chemicals, ensuring a safe and ethical coloring experience. The creamy texture allows for easy application and even coverage, while the sweet scent makes the process enjoyable. Each pack contains two 8 fl oz bottles, perfect for full coverage or creative color mixing. For best results, apply to dry, unwashed hair, and follow the included directions for a bold, ocean-inspired look that stands out.