DID YOU KNOW DOG SKIN DIFFERS FROM HUMAN'S? Dogs' skin is less acidic than human skin, so human shampoos destroy a dog's skin protective barrier, leaving your pet vulnerable to itchy flaking. Always use a dog shampoo that's pH balanced for dogs SHED CONTROL DOG SHAMPOO - De-shedding dog shampoos strengthen the fur and reduces breakage using natural ingredients with Omega-3s and vitamin E, making it a great deshedding dog shampoo to keep in your dog supplies cabinet PH BALANCED DESHEDDING SHAMPOO FOR DOGS - This dog shampoo is pH balanced for a dog's sensitive skin, protecting the sensitive moisture barrier of dog's skin to help prevent continuous dryness and itch PARABEN AND SODIUM LAURYL SULFATE FREE SHAMPOO FOR DOGS - This dog grooming shampoo does not contain sodium lauryl sulfate or parabens, making it a great dog shampoo for allergies and itching from sensitive skin irritation CLEAN SCENT OF JUICY GUAVA - Infused with guava extract, aloe, and vitamin E, your pet's coat is left soft to the touch and smelling lightly of sweet, juicy guava for all day freshness that you and your pup will love