DID YOU KNOW DOG SKIN DIFFERS FROM HUMAN'S? Dogs' skin is less acidic, so human shampoos destroy a dog's skin protective barrier, leaving your pet vulnerable to itchy flaking. Avoid the itch by using this dog shampoo that’s pH balanced just for dogs! INFUSED WITH BAKING SODA – Arm & Hammer pet grooming solutions include baking soda, a natural and effective cleanser and deodorizer TACKLES ODOR AND COAT CARE IN 5 WAYS – This all-in-one dog grooming formula cleanses, deodorize, and condition fur, as well as soothes skin, and moisturizes dry skin VANILLA SANDALWOOD SCENT – This lightly fragranced dog shampoo leaves a light and earthy vanilla sandalwood scent after each wash DOG SHAMPOO WITH NO HARSH INGREDIENTS - Arm & Hammer pet products are free of sodium lauryl sulfate, dyes, and parabens