Pure & Gentle Plant Based Formula: Made with Naturally Derived, Nourishing Ingredients & Botanicals Infused with Pure Aromatherapeutic Lavender Essential Oil: Known to Calm & Soothe & Ease Nervousness Sulfate Free: No SLS, No Parabens, No Phthlates, No PEG, No Mineral Oil, No Synthetic Fragance/Dyes Clean Ingredients Rinse Away Easily: Leaving Behind a Clean, Soft, & Refreshingly Scented Coat & Fur 100% Quality Guarantee: Made in the U.S.A., Vegan & Cruelty Free, Gentle and Safe For Dogs & Pups BarkLogic Aloe & Flaxseed Naturally Derived Dog Deodorizing Shampoo is infused with plant based enzymes to break down unpleasant odors on your dog. This naturally derived dog shampoo is puppy safe too, and infused with lemon essential oil to refresh and detoxify, leaving a shiny coat behind. If you have a smelly dog, this lemon dog shampoo is the formula for you! All BarkLogic products are vegan and Made in the U.S.A.