The definitive, fascinating, all-reaching biography of Dr. Seuss Dr. Seuss is a classic American icon. Whimsical and wonderful, his work has defined our childhoods and the childhoods of our own children. The silly, simple rhymes are a bottomless well of magic, his illustrations timeless favorites because, quite simply, he makes us laugh. The Grinch, the Cat in the Hat, Horton, and so many more, are his troupe of beloved, and uniquely Seussian, creations. Theodor Geisel, however, had a second, more radical side. It is there that the allure and fasciation of his Dr. Seuss alter ego begins. He had a successful career as an advertising man and then as a political cartoonist, his personal convictions appearing, not always subtly, throughout his books—remember the environmentalist of The Lorax ? Geisel was a complicated man on an important mission. He introduced generations to the wonders of reading while teaching young people about empathy and how to treat others well. Agonizing over word choices and rhymes, touching up drawings sometimes for years, he upheld a rigorous standard of perfection for his work. Geisel took his responsibility as a writer for children seriously, talking down to no reader, no matter how small. And with classics like Green Eggs and Ham, and One Fish Two Fish Red Fish Blue Fish, Geisel delighted them while they learned. Suddenly, reading became fun.  Coming right off the heels of  George Lucas and bestselling Jim Henson, Brian Jay Jones is quickly developing a reputation as a master biographer of the creative geniuses of our time.    Praise for Becoming Dr. Seuss “ Becoming Dr. Seuss is more compelling than mere pop hagiography; it is sweeping in scope, unstinting in detail, and willing to criticize or contextualize when needed.” — The New Yorker “Nuanced, profoundly human and painstakingly researched, this 496-page biography is perhaps the most complete, multidimensional look at the life of one of the most beloved authors and illustrators of our time…While it is a standard biography in general terms, Jones goes above and beyond to contextualize Geisel in the larger picture at every moment of his life. [A] fascinating read that discusses the origin of the humorous, simple rhymes, bizarre creatures, and magic that characterized Geisel's books while also showing the author's more radical side as an unemployed wanderer who abandoned his doctoral studies, a successful advertising man, and a political cartoonist.” — NPR “A rich, anecdotal biography...Whether readers are familiar with Dr. Seuss books or not, they will find this biography absorbing and fascinating.” — Kirkus Reviews (starred review) “This attractive biography should be on the bedside reading table of thousands of Dr. Seuss lovers, and deservedly so.” — Library Journal (starred review) “A warm, defining biography of one of the most beloved writers of this or any time.” — LitHub “One of the most anticipated books of Spring 2019” — Publishers Weekly "While acknowledging Geisel’s flaws and debts to others, Jones convincingly shows him as a transformative figure in children’s publishing, both as an author and cofounder of the Beginner Books imprint. Fans of Dr. Seuss will find much to love in this candid but admiring portrait." — Publishers Weekly “One of the Buzziest Books Being Released This May 2019” — O, The Oprah Magazine "Enjoyable. Lively" —The Wall Street Journal "Profiling cultural empires and their instigators is familiar territory for Jones, who also wrote “Jim Henson: The Biography” and “George Lucas: A Life.” It’s clear that Jones is experienced in extracting details from the most innocuous letter or interview, fleshing out the lives of cultural groundbreakers we’ve long admired. As all successful biographers should do, Jones doesn’t cheerlead his own writing style by adding unnecessary flourishes or similes; he lets the subject’s actions and quotes energize the book. Thankfully, Geisel is a hilarious and insightful character whose love of literature is almost as infectious as his timeless rhymes." —The Washington Post “A May 2019 Parade Pick” “A loving portrait of a singularly creative man, whose influence is as strong today as ever.” —AV Club “Finally! The solution to the mystery of where Dr. Seuss earned his Ph.D. Brian Jay Jones also reveals the true identity of Chrysanthemum Pearl; the etymology of the word “nerd”; the political leanings of Horton and Yertle; and the relationship of Krazy Kat to the one in the hat. It comes as no surprise that Theodore Geisel was a born story-teller; prying truth from fact, Jones pins our favorite fabulist nimbly, colorfully, and splendidly to the page.” —Stacy Schiff, author of The Witches “Readers of Becoming Dr. Seuss may be astonished to learn in this rollicking ride of a biography that Theodor Seuss Geisel—progenitor of the most anarchic animals of all time—was himself a radically bizarre creation, every bit as