Berkley Gulp! Paddleshad Saltwater Soft Bait - The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Lifelike Baitfish Profile with Optimized Nose for Rigging Jigheads Soft Plyable Gulp! Formula Delivers our Best Paddletail Action Body and Tail Design Work Together to Provide Amazing Action at Slow Speeds and on the Drop! Made from Gulp! Proprietary Material to Ensure Extreme Scent Dispersion Ideally Rigged on a Weighted EWG Swimbait Hook or Jig Head Bait Scent/Flavor: Gulp! Saltwater