DELICATE & EFFECTIVE DOG WASH - Our pet shampoo contains soy protein to strengthen coats & condition skins. It's a gentle shampoo safe for puppies and kittens CRUELTY-FREE PET SUPPLIES - Our dog products are cruelty-free and derive from sustainable sources of corn and coconut oil. Our puppy wash formula is pH balanced, soap-free & paraben-free FLUFFY & FRESH - Our tearless puppy supplies rinse out quickly, will not strip the skin's protective oils & leaves em' with a soft, fluffy coat. It's perfect for impatient puppies with sensitive skin MADE FOR PET LOVERS - We are earth-conscious, use the finest ingredients & are completely transparent with labeling. Treat your pets like family with our collection of Bio-Groom Tearless Shampoos FAMILY OWNED SINCE 1971 - Bio-Groom Shampoo has been leading the industry in gentle shampoo since 1971. Today, Bio-Groom has 80+ pet products for your dogs, cats, & horses!