The Bulletproof Way of Life: More Butter, Less Exercise and Better Sleep for the Body and Brain You Deserve In his #1 New York Times bestseller, The Bulletproof Diet , Dave Asprey shows how ditching traditional “diet” thinking can help you lose weight, boost your IQ and increase your energy. From Silicon Valley to Hollywood to New York City, hundreds of thousands of Americans start their day with Bulletproof Coffee and have embraced the Bulletproof way as a blueprint for a better life. Now, in his companion cookbook, Asprey provides over one hundred easy and delicious recipes to help you shed pounds, reduce inflammation, build lean muscle and feel better than ever. Dave Asprey is the creator of the hugely popular Bulletproof Coffee and founder of the Bulletproof company. A four-time New York Times bestselling author, he hosts the top-100 podcast The Human Upgrade with Dave Asprey (formerly Bulletproof Radio) and has been featured in Men’s Health, Outside magazine, Wired, and Vogue , and on Fox News, Nightline, The Dr. Oz Show, The Joe Rogan Experience, CNN, and hundreds of others. Called the “father of biohacking,” he’s spent the last two decades working alongside world-renowned doctors, researchers, scientists, and mystics to unlock new levels of happiness and mental and physical performance. Asprey is also an active investor in the wellness space, and is the founder and CEO of Bulletproof Media, Upgrade Labs, TrueDark, and 40 Years of Zen.