[ GENTLE SHAMPOO FOR SENSITIVE SCALP ] Free from sulfates, MIT, dyes, parabens, and fragrances, this cleansing shampoo is allergy-tested and suitable for sensitive scalp. [ HYDRATING FORMULA ] Infused with ceramides, niacinamide, and hyaluronic acid, it cleanses without disrupting scalp's moisture barrier leaving scalp & hair feeling hydrated for up to 72 hours*. [ PH BALANCED SHAMPOO] Effectively removes buildup while leaving hair 10X smoother & 5X more hydrated with just one wash**. [ ALL HAIR TYPES ] Suitable for all hair types, curl patterns, and color-treated hair, it ensures effective cleansing and care. Shampoo for men and women. [ DEVELOPED WITH DERMATOLOGISTS ] CeraVe Gentle Hydrating Shampoo is designed to cleanse hair gently without disrupting the scalp's natural barrier. Fragrance Free Shampoo & Paraben Free Shampoo.