QUALITY YOU CAN SEE: Our high quality liqua-gel food colorings are true-to-shade and add vibrant, fade-resistant color to your desserts without altering the taste, texture or consistency of the final product. EASY-TO-BLEND FORMULA: With easy-squeeze, no-drip bottles, and an easy-to-blend formula, you and your kids can enjoy creating fun and unique masterpiece desserts PROFESSIONAL-GRADE COLOR: The experts at Chefmaster have spent years perfecting the formula for our high-quality gel food coloring that delivers professional grade color with the most vivid hues for you to showcase your creations CAREFULLY SELECTED INGREDIENTS: Our Liqua-Gel Food Coloring is 100% food safe and we only use ingredients that are GRAS (generally recognized as safe). 100% SATISFACTION GUARANTEE: We provide a 100% satisfaction guarantee.