Vibrant Color: Experience radiant, long-lasting color with Color Lux Direct Vibes in Red; Perfect for adding a splash of boldness to your look Bond Builder Complex: Seals the cuticle helping to lock in color and shine; Helps repair the hair from the inside out Easy to Apply Formula: Achieve salon-quality results whether you're a coloring novice or DIY expert; No separate developer required Ethical Beauty: This semi-permanent dye is formulated without parabens, sulfates, or ammonia; Vegan and cruelty-free, made without any animal-derived ingredients or testing Semi-Permanent Wear: Enjoy bold hair color for 4-8 weeks; Semi-permanent color formula fades gracefully Discover the joy of vibrant, long-lasting hair color with Color Lux Direct Vibes Semi-Permanent Hair Color in Red. You can feel good about adding vibrant color to your hair with Direct Vibes. This semi-permanent direct dye is packed with pigment to give you beautiful, long lasting color. We leave out any harsh chemicals like peroxide and ammonia while our Bond Builder Complex leaves your hair healthy and soft with a radiant shine. Showcase the artist you are and create your masterpiece with these colors. This bold and dynamic shade allows you to express your personal style with confidence.