Is corporate investing in the arts and culture within communities good business? Written by an expert on the topic who ran the Corporate Art Program at Johnson & Johnson, the book sets out the case for business patronage of the arts and culture and demonstrates how to build an effective program for businesses to follow. As companies seek new ways to add value to society, this book places business support of the arts in a corporate social responsibility context and offers a new concept: Corporate Cultural Responsibility. It discusses the issues underlying business support of the arts and explores new avenues of collaboration and value creation. The framework presented in the book serves as a guide for identifying the key attributes and projected impact of successful and sustainable models. Unlike other books centered on the relationship of art and commerce, this book looks at the broader and global implications of Corporate Cultural Responsibility. It also usefully sets the discussion about the role of philanthropy and corporate social responsibility and the arts within an historical timeframe. As the first book to link culture to community responsibility, the book will be of particular relevance to corporate art advisors and auction houses, as well as students of arts management and corporate social responsibility at advanced undergraduate and postgraduate levels. "Having spent years trying to get companies who don’t get it, to act responsibly and work with others, in bliss, where the mission of Corporate Cultural Responsibility (CCR) is integrated into the fabric of the company, I can appreciate the nature of this thoughtful review of what it means to apply CCR to the work a company does. Corporate Cultural Responsibility: How Business Can Support Art, Design, and Culture is a fine exploration of this topic written by Michael Bzdak, who is a consummate believer in the principles he outlines and has lived his life applying them to his work. The only way to get meaningful change going is for everyone who works in business to understand these concepts and put them to use inside their companies." Chris Hacker, Former CDO Johnson & Johnson, Chair of Product Design at ArtCenter College of Design "Given the awesome influence of corporations in our lives, Michael Bzdak’s examination of the association between commerce and art, is particularly timely. Bzdak provides us with an honest and clear-eyed assessment of the history, current condition and suggestions for shaping the future of the relationship. In Corporate Cultural Responsibility: How Business Can Support Art, Design, and Culture , Bzdak brings decades of experience from inside a corporation with a long historical connection to the arts and the humanities (cultural responsibility) as well as a broadly established presence in the area of social responsibility. The insights and observations in this book are vital for corporate leaders as well as engaged members of the arts and culture communities. Recent events have provided a stark reminder, in case we had forgotten, that all members (stakeholders in corporate parlance) of the community are interconnected and obligated to one another. Michael Bzdak advances the conversation in this remarkable overview of the link between culture and commerce." Wendel A. White, Distinguished Professor of Art, Stockton University, New Jersey, USA "Any effort trying to overcome the traditional boundaries of Corporate Social Responsibility (CSR) is fresh air for business – as CSR clearly failed. Culture provides a much wider narrative to elevate the debate, paving the way to talk in a different manner about the full potential of that part of business intentionally and deeply engaged in the social impact race. Culture speaks a universal language based on not only values, histories and traditions, but also creativity, empowerment, propensity and capacity to imagine: all things which build the future thinking mindset of people across different generations. A book for managers and leaders who want to aspire to a re-imagined, beautiful value creation strategy as a way to steer organizational efforts towards meaningful transformation." Elisa Ricciuti, Executive Director, Cottino Social Impact Campus, Turin, Italy "Michael Bzdak’s thoughtful, well-researched and provocative Corporate Cultural Responsibility: How Business Can Support Art, Design, and Culture delivers on an ambitious agenda to articulate the concept of Corporate Cultural Responsibility and explore the cultural dimensions of a corporation’s relationship with society. It is especially welcome, timely and necessary in the wake of the global upheaval created by the novel coronavirus along with need to address climate change, social justice and economic inequities." Charles A. Birnbaum, FASLA, FAAR, President and CEO, The Cultural Landscape Foundation, Washington, DC, USA "Michael Bzdak’s book Corporate Cultural Responsibility: How Business Can Support Art, Design, an