Foreword by General Martin Dempsey, 18th Chairman of the Joint Chiefs WHAT'S YOUR CURRENT CULTURE COSTING YOU Learn how to create and cultivate a championship culture in your business. It will increase your bottom line by attracting and retaining better people, better clients, and reducing rework. Practical tips and methods will help you maximize productivity, performance, and profit by increasing passion throughout your organization. 7 Steps to Scale & Succeed in Your Business Open Up the Communication Create a Sense of Team Establish a Repeatable Process Use Hard Copy Communication Sell While the Shop is Full Continuously Recruit Top Talent Give Back to Your Community Praise for Culture Code Champions: "I've had the privilege to work with the millennial and Gen X generations for my entire career, and building a strong culture has been paramount in my success. Higgs' leadership formula for building dynamic teams will help you attract and keep all generations including the Gen Z folks who are just entering the workforce. By implementing the habits he provides, you will sell and perform better than your competition. Higgs' energy is infectious... tap into it. Make this the business book your team reads together and implements!" -- Ken Hicks CEO, Academy Sports Former CEO, Foot Locker "This is one of the most important books you will read on developing leadership skills through a focus on culture. I've studied the best coaches and teams in college sports and the winners have a tight-knit, branded culture they can rally around. The culture of continuous improvement and taking care of each other allows the team to perform in an extraordinary manner under intense pressure. We have many serious challenges in today's world. This book provides a plan and path to achievement by being inclusive and making heroes of others." -- Paul Finebaum Television and Radio Personality, ESPN New York Times Bestselling Author "Creating a great working environment invigorates people because they are working together as a team. In Culture Code Champions, Higgs correctly notes that people will have more energy, engage with their family, and help in the community because they enjoy their job. He was exposed to a strong culture as a young person in scouting and expanded that knowledge through experiences at West Point and in the US Army. I've watched Higgs continuously work to connect people and help them become overachievers. This book will help you do the same." -- Mark Turner Scout Executive, Boy Scouts of America - Charlotte, North Carolina The army culture is built around the warrior ethos of mission first, never accepting defeat, never quitting and never leaving a fallen comrade behind. Culture Code Champions grew out of this team-first mentality. The Ranger Creed takes this cultural foundation a step further and is summarized in the motto "Rangers lead the way!" In the following story and testimonial you will see how the Task Force Ranger culture trumps the strategy and plan to win the day in the heat of battle. Lee A. Van Arsdale is one of my West Point classmates and one of my personal heroes. This is his experience from The Battle of Mogadishu--the events of which were the basis for the book and movie Black Hawk Down. Moving the combat units from the crash site to the rally point and then out of Mogadishu famously constitutes the "Mogadishu Mile" (although it was more like three miles). --Bill Higgs As an award winning business leadership expert, Bill Higgs has what it takes to help you create your winning culture. Are great leaders born or made? Leadership can be learned as well as how to build your winning culture. Higgs gives you "7 Steps toScale & Succeed in Your Business;" the proven formula to build high performance teams that his company utilized in going from zero to $1 billion in revenue worldwide. Using simple steps, you will eliminate barriers to dramatically open up communication while increasing the efficiency and effectiveness of your people. This "busting silos" methodology is the first step in building a championship culture that will increase your bottom line profits. You will learn what your current culture is costing you and how to minimize those costs, while improving lives, attitudes, and your work environment. You'll build the company or team people want to join. Culture Code Champions is the perfect starting point for any CEO, C-suite manager, or HR director who's ready to turn around, improve, or optimize their culture with a people focused and project driven approach. "Culture Eats Strategy for Breakfast!!" Attributed to Peter F. Drucker "Let's eat!!" --Bill Higgs BILL HIGGS co-founded Mustang to design and build industrial facilities. His firm was a multi-year “Inc. 500 Fastest Growing Company” and the top-rated technology and engineering firm in North America. Bill attributes their sustained growth over 30 years to their culture. By 2008, Mustang exceeded 6,500 em