“What is most valuable to the reader of Zak’s book in any business, is how his various life lessons and experiences set the stage for many of his innovative ideas and how he converted them to executable programs for his business.” ~ Dr. John Stanton/Chairman & Professor of Food Marketing Saint Joseph’s University A Leadership Book for the Next Generation of Leaders In Death of a Broker , Zak Romanoff details how he successfully thought outside the box and re-defined the role that his food brokerage business plays in the ever-vital food manufacturer, distributor, retailer product cycle. By doing this he became a disruptor in the marketing and sales side of the food distribution industry, one of the largest segments of the national and global economy. He started by killing the term “broker” and identifying his company as brand advocates through innovative social media strategies. This repositioning enhanced OMNI Food Sales’ reputation, attracted new customers, and propelled Zak as a thought leader and sought-out speaker—all with the help of the strong, dedicated team he built at OMNI. “I don’t need perfect. I just need possible” is one of Zak Romanoff’s mantras that motivate his team. In his book, Zak talks about his evolution from a boss to a leader who harnesses old-school values, such as hard work and respect, and shows how love and goodwill can assist in driving business. The book is a must-read for the food industry, but the lessons he shares are applicable to just about any business. For those just starting out in their careers, as well as those seasoned leaders out there looking to excel, Zak offers a unique perspective on business and life and on what it takes to be successful in today’s rapidly changing business environment.