100% Coconut Coir Fiber. A strong natural occurring fiber used to create stiff bristles perfect for scraping dirt and mud from shoes and boots. Our doormat is made with high-quality natural coir with backs that are made with slip-resistant PVC rubber backing. All mats are printed with UV-resistant ink so that they last long under all weather conditions. Our doormat is the perfect long-lasting gift for your loved ones. Perfect size for your entryway and porch. Our Doormat measures 18x30" and is 1/2" thick providing a lower profile to prevent tripping and provide an easy door clearance. Non-Slip PVC backing to prevent slipping and to keep your rug in place HEAVY DUTY RUBBER BACKING: The backing of this front door mat is made of non-slip rubber, which has strong grip and is not easy to move or slide. Our doormat is made with high-quality natural coir with backs that are made with slip-resistant PVC rubber backing. All mats are printed with UV-resistant ink so that they last long under all weather conditions. Our doormat is the perfect long-lasting gift for your loved ones.