CARRY IN CONFIDENCE & COMFORT The simplicity of the Imagine 3-in-1 carrier provides a real confidence to wear your baby on your front and back, from birth to first steps. With a comfortable, sculpted and practical form, the ideal way to wear baby SUPPORT IS CONTOURED & QUILTED The designers at WMM worked tirelessly to create a supple, soft-padded and quilted wide shoulder strap, which is contoured to marry with your body shape whilst offering support distribute the weight ADJUSTABLE AND ADAPTABLE. We've made Imagine adjustable and adaptable to meet the majority of body types and statures, and adaptable so that you can wear baby in a way that suits you FROM BIRTH & BEYOND We've included a baby insert, so that you can use Imagine from day 1, 0 - 36 months and 8 - 33 lb / 3.6 - 15 kg STRUCTURED SEAT Integrated into the Imagine is a structured seat to support positive positioning of baby's hips & spine