Do work you love. Sounds simple, doesn’t it? But the reality can be quite different. Whether you're just starting out or ready to head in a new direction, you're going to need some help turning your natural skills into success-seeking missiles of radness. On hand is Gavin Strange, a creative working by night under the moniker JamFactory and, by day, at Aardman Animations – the Academy Award-winning studio behind Wallace & Gromit and Shaun the Sheep . With advice, encouragement, and a reminder that life’s too short to not pursue your passion, whatever your age or position – whether you're a recent school leaver, a graduate, a team leader or the actual CEO, Do Fly will inspire you to: Change your perspective and revamp your mindset - Develop creative side projects - Stay optimistic and resilient - Discover skills and passions you never knew you had! Do Fly is your all-in-one guide, ticket and passport to a new destination. Are you ready for take off? "A unique formula for self-motivation, staying passionate, and striking that often elusive balance between paying the bills and enjoying life to the creative max. A gem of a book" – Inky Goodness "A light-hearted and hilarious guide packed full of lessons on how to discover your passion, turn it into something that supports you and dedicate 100% of your time to doing what you love. A frank, hip hop lyric-peppered self help book for people who don’t read self help books." – HUCK magazine Gavin Strange is a senior creative at Aardman Animations, the Academy Award-winning studio behind Shaun the Sheep and Wallace & Gromit . He is a believer in creative side projects and, by night, develops his own under the name, JamFactory. He is a speaker on the global circuit including OFFF, FITC, and Wired: Next Generation. He took an unconventional route to get to where he is and urges young people to find a fulfilling vocation, to be stimulated and inspired every day. Gavin lives in Bristol, England with his wife and children and their rescue greyhound Peggy.