Superior contaminant removal: Epic Pure Water Filter effectively removes up to 99.99% of tap water contaminants, such as lead, chlorine, fluoride, Forever Chemicals, and microplastics, providing you with clean, safe, and great-tasting drinking water to support a healthier lifestyle. Eco-friendly and cost-effective solution: Each filter purifies 150 gallons (568 liters) of water, drastically reducing the need for single-use plastic bottles and saving money in the long run. Our filters are 100% recyclable through our recycling program, further minimizing environmental impact. Rigorously tested and certified to international standards: Our pitcher/jug filters exceed NSF/ANSI Standards 42, 53, 401, & P473 for contaminant reduction, ensuring the highest industry standards for water quality, safety, and performance, allowing you to trust the water you drink. Customizable filter replacement schedule: Filter life varies based on usage and tap water quality, with recommended replacement every 2-6 months to maintain optimal water purification. Adjust the schedule according to your household's needs and tap water conditions. Environmentally responsible company: We prioritize sustainability and community engagement by using 100% compostable packaging, participating in creek cleanups, to minimize our ecological footprint. Follow us to join our efforts in making a positive impact. Designed to remove up to 99.99% of all tap water contaminants, the Epic Pure Water Filter Pitcher is the most sensible choice in water purification today. All filters are replaceable and tested to the highest industry standards. Our filters are tested and exceed NSF/ANSI Standards 42, 53, 401, & P473 for contaminant reduction (see Pure Filter Test Results for more). With each filter capable of purifying 150 gallons (568 litres) of water and are also a great economical choice saving your pocket book and the earth from single use plastic water bottles.