Constructed from Frogg Toggs exclusive, hyper-evaporative material that retains water while remaining dry to the touch Wetting the towel in water will allow it to activate quickly and cool up to 30 degrees Provides 3 to 4 hours (depending on conditions) of cooling relief while enduring outdoor heat and/or high levels of physical activity Adds cooling comfort for sports, theme parks, yoga, construction, fire fighting and more, can be resued over and over Since 1996 frogg toggs has endeavored to provide the world’s best rainwear, waders, cooling products, footwear and accessories at the best possible prices