Advanced Ceramic Plates for Healthier Hair: Infused with Argan oil, Keratin, and a micro-conditioner, the 9X ceramic plates deliver even heat distribution, enhancing hair health while styling for smooth, shiny results Shine-Enhancing Technology: Achieve up to 50% shinier hair with the micro-conditioner and advanced ceramic plates working together to reduce frizz and boost natural shine with every use Safe & Effective Styling: Titanium plates ensure even heat distribution for efficient styling, protecting your hair from damage while delivering smooth, frizz-free results Versatile Styling Tool: Perfect for straightening, curling, or creating beach waves, this flat iron offers a range of styling options to suit any occasion, giving you beautiful, salon-quality results every time Straighten with Ease: Begin at the nape of your neck, and work your way around to each side, finishing with the front. Clamp a small section of hair between the plates and glide the flat iron down from roots to tips for smooth, sleek results