WONDERWIRE TECHNOLOGY: A padded underwire adds an extra layer of cushion to prevent wire poke. MINIMIZER: Minimizer cups reduce bust projection by up to 1 inch. CUSTOM FIT: Close-set, adjustable straps won't slip off your shoulders. NATURAL SHAPE: Flattering, full coverage cups with soft mesh and lace detailing. DESIGNED IN NEW YORK SINCE 1921: We have over 100 years experience crafting bras for curvy women.