The Number One Grip in Golf: The Golf Pride Tour Velvet Plus4 Golf Grip sets the modern standard for feel and performance Better Traction: The textured golf grip offers a uniform plus sign texture for consistent swing control and confidence Durable Rubber Grip: This anti-slip golf grip is crafted with a state-of-the-art rubber-blend compound for lasting comfort and performance Plus4 Golf Grip: The Plus4 technology in this rubber golf grip simulates four extra wraps of tape, reducing hand tension and increasing swing power About Golf Pride: Whether you're a Tour pro playing a major, a rising amateur, or an everyday golfer, you can rest assured knowing you're playing the best Grip in Golf