INSPIRED BY CHURRASCO TRADITION - Take your tastebuds on a one-way trip to Rio. This bold Brazilian steak rub brings the fire of the churrascaria with smoked paprika, ancho chile, cracked pepper, and a citrusy finish that hits like a caipirinha on a hot day. BUILT FOR BIG CUTS & BIG FLAVOR - From thick-cut ribeyes to juicy picanha, this rub was made to stand up to serious steak. Crust-building. Flavor-layering. Crave-inducing. Perfect for reverse searing, rotisserie, or flame-grilled beef. FLAVOR THAT HOLDS UP TO THE HEAT - Grilled at 600°F? Smoked low and slow? This rub locks in a crave-worthy crust without burning out — thanks to a balanced blend of herbs, chiles, garlic, lime, and umami-rich salt. SMALL BATCH. BOLD FLAVOR. ZERO FILLERS. - Handcrafted with premium spices from a boutique spice merchant in Colorado. No MSG, no preservatives, and nothing to dilute the flavor. Just real-deal, pitmaster-approved ingredients. THE SECRET WEAPON YOUR GRILL’S BEEN MISSING - Whether you’re impressing guests or feeding the family, this rub turns every cookout into a steakhouse-worthy experience. A must-have gift for meat lovers, grill masters & flavor junkies. THE GRILLAHOLICS PROMISE - Purchase risk-free with confidence knowing that you’ll get a product you love or we’ll do whatever it takes to make it right. Consider getting two for even more grilling possibilities!

Experience bold, authentic flavor with Grillaholics Brazilian Steakhouse Rub — a premium steak seasoning inspired by the rich culinary tradition of churrasco. Crafted in small batches with hand-selected spices, this bold blend combines smoked paprika, ancho chile, cracked pepper, garlic, and citrus for a flavor that sears in deep, juicy taste and locks in a perfect crust.

Designed specifically for grilling and smoking, this rub stands up to high heat and big cuts — think picanha, ribeye, tri-tip, tomahawk, and even burgers or lamb chops. Whether you’re searing over open flame, reverse-searing to perfection, or smoking low and slow, our churrasco-style rub brings the flavor of a Brazilian steakhouse to your backyard.

More than just a steak rub, this gourmet spice blend is the secret weapon every grill master needs. It’s perfect as a grilling gift for men, Father’s Day BBQ, or just upgrading your own meat game. With no MSG, no fillers, and no artificial junk — only pure, punchy flavor — Grillaholics Brazilian Steakhouse Rub is made for serious meat lovers who demand more from their spice rack.

Use it on beef, pork, chicken, and more — and make every meal taste like it came off the fire in São Paulo.