Each roll in this 4-pack of holiday gift wrap measures 30 inches wide by 8.7 feet long for a total of 22 square feet per roll; 88 square feet total in the set Recyclable brown kraft paper features simple yet festive holiday designs: Colorful strings of Christmas lights, black deer with antlers, white snowflakes, and diagonal stripes in red, green and blue Each roll of premium wrapping paper features grid lines on the reverse side for straight cutting and perfectly wrapped presents for Christmas, Hanukkah, winter solstice, weddings, graduations, birthdays and more Kraft wrapping paper can be recycled Crafted from high-quality paper materials, Hallmark's wrapping paper is made with paper from well-managed forests