I Win. Google Me. Leadership Secrets of Curt Cignetti In 2024, Curt Cignetti transformed Indiana University football from perennial underdog to national contender in a single season. His bold declaration, "I win. Google me," became more than a catchphrase. It became a blueprint. This book decodes the leadership principles behind one of college football's most remarkable turnarounds. From relentless preparation to unshakable confidence, from building winning cultures to making decisive moves under pressure, Cignetti's approach offers lessons that extend far beyond the gridiron. Whether you're leading a team, building a business, or pursuing personal excellence, the strategies that drove Indiana's historic season provide a roadmap for achieving results when stakes are high and expectations are low. No fluff. No theory. Just the winning formula of a coach who backs up every word with action. Google him. Then read this.