INTERNATIONAL BUSINESS AND TRADE: Navigating Current Events Second Edition

$24.99
by Bradley S. Brennan PhD

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International Business and Trade: Navigating Current Issues is a case-driven textbook for students who need to understand the global economy as it actually operates; not as it was theorized before trade wars, pandemic supply chain failures, and the fracturing of the post-1990s international order. Written and classroom-tested at Inha University in South Korea, where students arrive from Uzbekistan, Kazakhstan, Vietnam, China, Bangladesh, and dozens of other nations, this book is built around the idea that globalization is not an abstraction. It is the reason students are sitting in the classroom. Every chapter opens with a real event, develops analytical tools through that event, and ends with a multi-part case study that forces students to make decisions, as a trade policy advisor, a company executive, a foreign investor, rather than simply summarize what they have read. The thirteen chapters cover trade policy, emerging markets, digital trade, multinational companies, trade agreements, supply chain disruption, environmental regulation, cross-cultural negotiation, Brexit, China's economic rise, post-pandemic trade, and business ethics in international contexts. A structured semester schedule, two original final project frameworks, and a comprehensive glossary make the book classroom-ready from the first day. Second Edition. Updated through 2025–2026.

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