If a single life exemplifies the inner drive that fires a great inventor, it is the life of Edwin Land. The major innovations that he was able to achieve in photography, optics, industry, and science policy carry priceless lessons for readers today.Insisting on the Impossible is the first full-scale biography of this Magellan of modern technology. Victor McElheny reveals the startling scope and dating spirit of Land's scientific and entrepreneurial genius. Second only to Edison in the number of patents he received (535), Land build a modest enterprise into a gigantic ”invention factory,” turning out not only polarizers and the first instant cameras, but also high-speed and X-ray film, identification systems, 3-D and instant movies, and military devices for night vision and aerial reconnaissance. As a scientist, Land developed a new theory of color vision; as a science advisor to Eisenhower during the Cold War he spearheaded the development of the U-2 spyplane and helped design NASA.Behind these protean achievements was a relentless curiosity, a magical public presence, and a willful optimism that drew him again and again to conquer ”the impossible.” In an era when these qualities are needed more than ever, this masterly biography will speak to anyone involved or interested in business, science, photography, educational reform of government. "One of the best approaches is that adopted by Victor McElheny in his definitive account of Polaroid, a model of the genre. For 30 years, first as a science correspondent in Washington and New York, and as director of a fellowship programme at MIT, McElheny pursued the company's founding genius, Edwin Land. Land was a private man...[and] although he and his family were always courteous to their inquiring neighbour, they steadfastly withheld all cooperation. Land was indeed 'the Magellan of modern technology,' exploring several fields and acquiring on the way more patents than any American since Edison. Polaroid was the archetype of the modern innovation-driven company. McElheny shows you the corporate entity, its culture, its joys and its frustrations, by piecing together the many bits of a remarkable jigsaw accumulated over decades, getting, in the process, inside the founder's incessantly creative brain. The craft of corporate biography gets no better." Victor K. McElheny has been covering an age of technology and science for four decades, for newspapers (including The New York Times as its technology reporter), magazines (including Science as its first overseas correspondent), and television (including the BBC in London and WGBH-TV in Boston). He also was inaugural director of the Banbury Center of Cold Spring Harbor Laboratory. His thirty-year quest of the biography of Edwin Land began in the White House on February 13, 1969, when Land received the National Medal of Science. At the Massachusetts Institute of Technology, Victor McElheny founded, and directed for over sixteen years, the Knight Science Journalism Fellowships. Used Book in Good Condition