What should work and what will work are sometimes two different things. And sometimes it takes not just a visionary, but a man with passion. Passion and an unstoppable drive to succeed, whatever the cost. The life of John A. Nosler is the uniquely American story of a young boy with a gun in his hand and grease under his fingernails. He grew to manhood in a world full of possibilities, in a country poised for greatness. In the last 50 years, John Nosler s name has become synonymous with bullet performance. Today, from Africa to Alaska, Nosler bullets are used by more sportsmen than any other brand. Learn how he brought his invention to the marketplace and how he made his mark in history. Hear the stories of his hunts in his own words. Special chapters on big game hunting show you how to maximize your time in the field and expand your hunting opportunities. John Nosler - Going Ballistic, with over 150 photos and practical wisdom on every page, will give you insight into the mind of the world s foremost bullet designer and the confidence to hunt big game anywhere. What should work and what will work are sometimes two different things. And sometimes it takes not just a visionary, but a man with passion. Passion and an unstoppable drive to succeed, whatever the cost. In the last 50 years, John Nosler s name has become synonymous with bullet performance. Today, from Africa to Alaska, Nosler bullets are used by more sportsmen than any other brand. The life of John A. Nosler is the uniquely American story of a young boy with a gun in his hand and grease under his fingernails. He grew to manhood in a world full of possibilities, in a country poised for greatness. Life on the ranch prepared him for the challenges he would face as an adult. Just as it did for thousands of others in his generation. In 1941, John headed to British Columbia to hunt moose for the first time. He returned to BC every year for almost a decade. In 1946, he carried a Winchester Model 70 chambered for the 300 H&H Magnum. Toward the end of the trip, hunting moose in a marsh, he came upon a bull feeding in a patch of willows. The animal stood broadside. His polished antlers gleamed and his body was black with caked mud. John could hear the rasp of his breath and smell the sweat caked on his body. He raised the rifle, found the bull in his scope, pushed the safety to fire and squeezed the trigger. At the shot, the bull shook his head, but didn t fall. After the fourth shot, the animal stumbled. Several shots later, the animal was finally on the ground. John and his guide, working with their skinning knives, found that John s bullets had splattered on the hard, mud-caked hide. His 300 H&H Magnum sent its bullets at such high speed that the projectile s thin copper jacket couldn t contain its soft lead core. Though John was shooting from close range, most of his shots didn t even penetrate to the vitals. His high-powered rifle was too powerful to kill a moose with the best bullets then available to hunters. I knew right then that I would have to find a better bullet if I wanted to keep hunting. What I didn t guess is that I d be the one to design and build it, John recalls. John Nosler s ardor for the hunt and his passion for performance drove him to design the Partition, marrying the exclusive qualities of penetration and expansion in one projectile. With the publication of his life s story, you can read of his many failures and triumphs. --Gary Lewis Outdoors Few tales touch the soul like John Nosler's. He has been the name in premium bullets since the 1940s, but the self-taught ballistics engineer received no formal education. - Kyle Wintersteen, American Hunter magazine --Kyle Wintersteen, American Hunter magazine One of the world's foremost innovators in ballistics and bullet design, Nosler invented the Partition and other custom bullets. He pioneered the premium bullet category that has been widely adopted by big-game hunters, and has influenced bullet manufacturers worldwide. - John Nosler honored with NRA Golden Bullseye Award --NRA Golden Bullseye Award "There is no doubt that John Nosler is one of those gifted few whose contribution to shooters and hunters around the world will always be recognized." - Chub Eastman One of the most entertaining and interesting books you'll read. - Sportsman Trading Post, sportsmantradingpost.com We called him Big John. He was the tall, angular architect of a bullet that revolutionized big game hunting around the world. For two years, the two of us worked on the story of his life and I came to know the young man that was John Nosler. To me, his was the story of America in the 1900s. -Gary Lewis Books - John Nosler "Going Ballistic" Book