Gentle Moisture Absorption: Formulated for babies, this powder absorbs moisture gently, soothing delicate skin and leaving it soft and smooth. Dermatologist Tested & Gentle: Specifically designed for delicate baby skin, it is dermatologist-tested and clinically proven mild, ensuring it's gentle for daily use. Hypoallergenic & Free from Harsh Substances: Hypoallergenic formulation free from parabens, phthalates, dyes, and harsh fragrances, ensuring safety for sensitive skin. Versatile Usage: Ideal for babies, kids, and adults alike, it can be used beyond baby care – it aids in removing sand at the beach and serves as a dry shampoo alternative for adults. Trusted Brand: With over 125 years of expertise in baby care, Johnson's has crafted this formula for delicate skin. Easy application: Shake powder into your hand away from the face before applying to the skin. Johnson's Aloe & Vitamin E naturally derived cornstarch baby powder gently absorbs moisture to soothe delicate skin, and leave it feeling soft and smooth. Specially formulated for babies, this naturally derived cornstarch baby powder is dermatologist tested and clinically proven mild and gentle. This hypoallergenic baby powder is free of parabens, phthalates, dyes, and harsh fragrances. Formulated to be gentle, never harsh, this powder has a light, silky texture for easy application. It's great for kids and adults, too! Try it at the beach to help easily remove sand or use it as a dry shampoo alternative for adults. NDC Code: 0363‑0911.