Create a soft, smouldering look with the Lancôme Lash Idôle Mascara in Brown. Providing up to 24 hours of visible lift, volume and length, the formula offers one-swipe saturation while fanning out every last lash. Equipped with a 360 micro-bristle brush with a curved shape, the mascara curls the lashes to create an awakened effect. Its non-clumping, featherlight gel emulsion won’t weigh the lashes down, leaving them full yet fluttery for longer.