While most planning books just focus on individual jobs, tasks, and personal competence, Mega Planning examines the new realities for organizational success and provides the reader with the planning tools necessary to achieve responsive and responsible change. This book is the first frame of reference or level of planning that takes a wide-angle view of organizational and societal opportunities, emphasizing the importance of defining and justifying where the individual or organization should be heading, and leading to the discovery of new opportunities and challenges. It is filled with exercises, reality-based cases, and other aids to help the reader develop solutions and plans that work. MBA students, Executive MBA students, as well as managers, executives, and organizational consultants will benefit from reading this book. Roger Kaufman is Professor Emeritus, Florida State University, and Director of Roger Kaufman & Associates. He is also Distinguished Research Professor at the Sonora Institute of Technology. His PhD is in communications from New York University. He consults with public and private organizations in the United States, Canada, Australia, New Zealand, Latin America, and Europe. He is a Certified Performance Technologist and a Diplomate in School Psychology and a Fellow in Educational Psychology of the American Psychological Association. He has been recognized by the ASTD for Distinguished Contribution to Workplace Learning and Performance. Dr. Kaufman has published 39 books and more than 256 articles on strategic planning, performance improvement, quality management and continuous improvement, needs assessment, management, and evaluation. Used Book in Good Condition