Keychain with Stretch Strap: Keep your keys convenient and accessible with this stretchy silicone strap and key ring combination Included S-Biner Microlock: The s-biner micro lock attached to the split ring makes it quick and easy for you to attach and detach your keys and lock them in place with a simple twist Adjustable Silicone Strap: The silicone strap features a cinch-slider so you can adjust the size to hold smaller items like lip balm, or to cinch snugly around your water bottle or wrist for easy key access Colorful Key Identification: Use different color cinch-a-lot key holders for different sets of keys for quick identification About Nite Ize: Our inventor-driven products organize your life, protect your gear, light your way, and creatively solve everyday problems; every product is backed by our Worry Free Guarantee This keychain combines a colorful stretchy, adjustable silicone strap with a traditional split ring and a Nite Ize patented S-Biner MicroLock. The Cinch-A-Lot is a convenient key holding solution that lets you keep your keys conveniently wrapped around your wrist, hanging on a hook, or wrapped around a water bottle. You can also use the adjustable strap to attach other small items to your keys like your sunglasses or lip balm by using the cinch slider. The included S-Biner Microlock allows for quick connection between the strap and split ring, making it an ideal place to keep keys to which you need frequent access, or for key-holding when you need to be hands free. The S-Biner locks with a simple twist and can hold up to three keys at a time.

Our mission at Nite Ize is to design and manufacture inventor-driven products that organize your life, protect your gear, light your way, and creatively solve your everyday problems.

Nite Ize began in 1989 with one entrepreneurial spirit, an innovative product idea, a small Colorado cabin, and enough passion to lay the foundation of who we are today. CEO and Founder Rick Case continues to helm the Nite Ize ship, instilling his energy, inventor-driven creativity, and attention to detail into every aspect of our company. We pride ourselves in being fun and functional, trusted and innovative, and obsessively dedicated to making products that support your life.