Refresh, soften and illuminate with OUAI’s Travel Detox Shampoo, a gentle formula that effectively cleanses hair without stripping away moisture. Working from scalp to ends, the shampoo transforms into a rich lather upon contact with water, effectively removing impurities, excess oil, product build-up and hard water deposits. The formula is enriched with apple cider vinegar, buffing away dead skin cells and flakes for a lustrous look. Hydrolyzed keratin lends brightening benefits, coating the hair in a radiant gloss, while smoothing the appearance of flyaways. Suitable for all hair types, the shampoo imparts a soothing, spa-like aroma of rose, bergamot, lychee and musk, adding a touch of luxury to your cleansing routine.