NATURALNESS PH LIP GLOSS — Color adapting technology reacts with your individual lip pH to create a naturally flattering nude-pink tone that looks like your lips but beautifully enhanced ROSEHIP OIL & SHEA BUTTER ENRICHED — Deeply moisturizing formula packed with Mango Seed Butter, Rosehip Oil, and Shea Butter to hydrate and smooth lips with every application WEIGHTLESS MIRROR SHINE FINISH — Non-sticky gel delivers gorgeous, high-gloss shine without the heavy, tacky feel of traditional lip glosses for comfortable all-day wear CUSTOM COLOR JUST FOR YOU — No two lip shades are alike with pH reactive tint that reads your body chemistry and transforms into a one-of-a-kind personalized color EFFORTLESS EVERYDAY GLOSS — Perfect for a natural beauty look with buildable coverage from barely-there sheer to full glossy color that layers beautifully and lasts for hours Pixi LipTone in Naturalness is a pH reactive lip gloss that reads your unique chemistry to create the perfect nude-pink custom shade. This adaptive color changing formula starts soft and builds to your ideal natural tint. The non-sticky gel texture delivers a gorgeous mirror-shine finish while rosehip oil, shea butter, and mango seed oil keep lips soft, smooth, and deeply hydrated. A tinted lip balm that enhances your natural lip color beautifully.