TRIPLE PACK: 24 instant photos rich in dreamlike, nostalgic texture and tone. LIGHT IT UP: Polaroid Instant Film loves light. The more light in your shot, the better your photo will turn out. Always shoot in bright light or use the camera flash DEVELOP: All photos appear blank at first. Photos develop within 15 minutes. Shield photos from the light and place them face down as they develop CREATE: Every photo you create is rich textured and unique. Unpredictable, imperfect, and impossible to reproduce. STORE CHILLED: Temperature affects how the film works so keep it stored chilled in the fridge, do not freeze.