Data is a valuable corporate asset and its effective management is vital to an organisation’s success and survival. With this book you will learn to master the key principles of data management and use them to implement best practices in your organization. This professional guide covers all the key areas of data management, including database development and corporate data modelling. It is business-focused, providing the knowledge and techniques required to successfully implement the data management function. This fully updated new edition provides new chapters on the most important data topics such as big data, artificial intelligence, linked data and concept systems. Principles of Data Management is fully aligned with syllabus for the BCS Professional Certificate in Data Management Essentials, making this the go-to text to unlocking the value of your data. Keith has developed a broad and thorough understanding of all aspects of data management over many years, so is without doubt one of the authorities on data management. This updated book includes reference to a number of new techniques as well as refining existing guidance on data modelling and database structures. Keith clearly explains both the importance of planning and analysis of databases and repositories and an explanation of key techniques to achieve this. A 'must buy' for the bookshelf of any data management practitioner.--Julian Schwarzenbach, Chair of the BCS Data Management Specialist Group This book is an excellent guide to understanding data management theory and techniques. It works at all levels: from beginner to advanced, and from reference source to the practicalities of implementation. I would highly recommend to anyone wanting to get to grips with data management, regardless of experience in the field.--Ian Wallis, Managing Director, Data Strategists Ltd This book provides a comprehensive and descriptive view of data management within a database setting. This is a must read for anyone involved in the development of systems to manage data. This book is as useful as it is interesting. It covers everything you need to know about getting the most out of your data management processes and architecture.--Ian Rush, Data & Process Advantage Ltd Keith Gordon has spent over 50 years in technical, education and training environments as an engineer, computer consultant, business analyst, education and training manager. He was an independent consultant and lecturer specialising in data management and business analysis and an associate lecturer with the Open University for 10 years.