Pura Diffuser Aroma Notes: Inspired by the European coast, green fig and mandarin blend with luminous notes of violet leaf, rose, and musk for an aromatic scent that’s both floral and inviting Automatic Smart Vial Detection: Simply insert your smart aroma fragrance vial and the Pura 4 Home Diffuser will automatically detect the fragrance refill, creating an easy swapping experience Long-Lasting Room Scent: When using 2 vials and diffusing 6–8 hours per day at a medium intensity, the Pura 4 diffuser scents last up to 6 weeks in a medium-sized room and the Pura Plus diffuser scents last up to 4 weeks in an open concept space Health-Conscious Home Essential: Our fragrance refills for the home are designed without harsh chemicals; we avoid ingredients that are known to cause potential harm to your health or the environment About Pura: We are reimagining the future of fragrance through smart home technology, because life is better when it smells good Help change the energy and atmosphere of your space with Pura collaborative scents. With intricate and layered top, middle, and bottom scents, your home will feel like an aromatherapy spa when you insert this fragrance into a scent diffuser. Make each room in your house feel personalized and customized with these odor eliminating scents.

Our fragrances don't include harsh chemicals that may harm your health, home, or environment. Each of our luxurious fragrances are safe and ethically sourced. Our premium, designer-grade fragrances work excellently in our scent smart home diffusers that can be personalized for every room and controlled through your smartphone. Elevate your home with our signature fragrances.

Fragrance can change the energy and atmosphere of your space, transport you to new places, enhance feelings, and take you back to special memories. It has the power to evoke romance, increase wellness, celebrate new life, and honor loved ones. While fragrance has been treasured throughout the ages, we believe its potential is yet to be fully realized.

At Pura, we’re reimagining the future of fragrance. We're unlocking the possibility of scent with smart home technology. Scent has amazing power and we want to tap into that positivity.