FIGHTS 99% OF EVERYDAY STAINS: Purex Natural Elements Laundry Detergent delivers a powerful clean that tackles common stains to help keep clothes looking their best ULTRA-CONCENTRATED FORMULA: Each 82.5 fl oz bottle provides up to 165 wash loads, giving you more cleaning power per ounce compared to standard detergents. NATURE-INSPIRED CLEAN: Dye-free and formulated with traditional and plant-based cleaning ingredients (61% bio-based detergent), Purex Natural Elements boosts freshness while providing a gentle, effective clean. FRESH LILIES & LINEN SCENT: Enjoy nature-inspired floral freshness that keeps clothes, towels, and linens smelling clean and revitalized wash after wash. SAFE FOR ALL FABRICS & COLORS: Gentle on whites, darks, and colors, this detergent is suitable for everyday laundry, including activewear, sheets, and children’s clothing. HE COMPATIBLE & EASY TO USE: Works in all washing machines and water temperatures, including high-efficiency (HE) washers. Convenient twist-cap design for simple measuring and pouring. USDA CERTIFIED BIOBASED PRODUCT: Made with renewable, plant-based ingredients, giving you a more sustainable cleaning option. 100 YEARS OF DEPENDABLE CLEANING: For over a century, Purex brand has delivered trusted, everyday laundry care for families, providing exceptional performance and value since 1922.