***#1 AMAZON BESTSELLER IN CHRISTIAN SOCIAL STUDIES and SOCIOLOGY & RELIGION*** Christianity is known for a lot of things these days. Labeled as intolerant or hateful, the true heart of the Christian faith has been buried underneath an onslaught of bad attention and bad press. We’ve failed our brand. In John 13, Jesus gave us the brand―radical love. Christians are known for many things today but love is not one of them. In Rebranding Christianity, Pastor Jeff Jones and professional marketer Mike Hogan combine their experience to provide a fresh new perspective on the Christian faith, how it has strayed from its true intention, and how to reclaim it. Interwoven with case studies of the most trusted and hated brands, Jones and Hogan break down how brands lose the trust of their audience and once lost, how that trust can be regained. It’s time for Christianity to return to its true intention. It’s time for a rebrand. JEFF JONES is the Lead Pastor of Chase Oaks Church in the north Dallas area, one church in multiple locations. He is a graduate of Dallas Theological Seminary and co-founded The Center for Church Based Training. He is the author of The Leadership Baton and How We Roll. Jeff has been married to his wife, Christy for over 30 years. They have two sons, Collin (married to Kenzie) and Caleb (married to Samantha), and two granddaughters, Eden and Mabel. Mike Hogan is an American business executive and brand marketing expert. He has led some of the world’s largest brands as Chief Marketing Officer and Brand Strategy Consultant, including Frito-Lay, GameStop, Microsoft, Campus Crusade, and Feed the Children. He and his wife Brenda live in Dallas TX and attend Chase Oaks Church. Dr. Dwight Jewson is the founder and President of Strategic Frameworking – A leading brand consultancy whose long-term clients include PepsiCo, Tropicana, General Mills, Johnson & Johnson, T-Moblle, Colgate-Palmolive, The March of Dimes, Citibank, and Microsoft. Dwight has also served as a branding consultant for Jay Rockefeller, Ed Koch, and Hilary Clinton among others. He and his wife Pam live in Vashon, WA.