ROYGBIV is a trusty and time-tested mnemonic device used to memorize the spectrum of colors. This colorful children's book uses rhyme and imagery to bring ROYGBIV alive! The reader is invited to imagine the identity of 'Roy G. Biv' and explore the spectrum! This book is much more than just a fun read. It was written by a teacher and can be used at home or at school to illustrate the concepts of rhyme, rhythm, imagery, and repetition found in prose. It utilizes cross-curricular connections to spark interest in science and art concepts. It was borne out of the author/illustrator’s need for a great lesson about color. Be ready with some crayons, paper, and paint! Let the creativity begin!