REAL PROTEIN, REAL INGREDIENTS: Most protein bars are glorified candy bars loaded with cheap fillers and seed oils. Santa Cruz Paleo Protein Bars deliver a satisfying 20g of protein per bar from a grass-fed whey protein isolate and grass-fed collagen blend — clean fuel your body can actually use, with no artificial sweeteners or processed sugars. SIMPLE INGREDIENTS YOU CAN PRONOUNCE: Made with wildflower honey, peanut butter, beef tallow, chicory root inulin, peanut flour, and salt — that's it. No seed oils, no gums, no preservatives, and no weird aftertaste. Just wholesome, real-food ingredients in every bite. HIGH PROTEIN + HIGH PROTEIN FOR LASTING SATISFACTION: With 20g of protein and chicory root inulin for added fiber, these bars are built to keep you full and fueled — whether you're powering through a workout, a busy workday, or need a smart snack between meals. CREAMY VANILLA FLAVOR THAT ACTUALLY TASTES LIKE FOOD: Crafted with real vanilla bean powder and wildflower honey for a crave-worthy taste and satisfying texture. This is the bar you'll actually look forward to eating — stash them at your desk, in your gym bag, or anywhere life takes you. SANTA CRUZ PALEO – UNCOMPROMISING STANDARDS: We believe you shouldn't have to choose between convenience and clean eating. Every Santa Cruz Paleo bar is crafted for those who demand better — better ingredients, better nutrition, and better taste. Contains: milk, peanuts. Protein, it’s the building block your body runs on, but most “protein bars” are basically candy bars with a dusting of cheap protein, seed oils, and mystery additives. Santa Cruz Paleo Protein Bars are the opposite: high protein, high fiber, and made with simple ingredients you can actually pronounce. We start with a grass-fed protein blend (whey protein isolate + grass-fed collagen) for a clean, satisfying 20g of protein per bar, then sweeten it the way nature intended with wildflower honey — no sugar alcohols, no artificial sweeteners. For real texture and staying power, we add real vanilla bean, beef tallow, and chicory root inulin for a delicious, crave-worthy bar that actually feels like food. No seed oils. No gums. No preservatives. No weird aftertaste. Just a ridiculously good peanut butter protein bar you’ll want to keep stocked everywhere.