Use this coarse butcher's rub on your steak, chicken, pork or turkey before grilling. Mix this all-purpose dry rub into your ground beef for homemade burgers or meatloaf. Though best as an all-purpose BBQ rub, it's also great on most veggies. Mix this all-purpose dry rub into your ground beef for homemade burgers or meatloaf. Though best as an all-purpose BBQ rub, it's also great on most veggies. This butcher's blend for the grill is salty and peppery in its overall flavor, with garlicky, oniony, herbal and bittersweet notes. Named after Pikes Peak summit near Colorado Springs, CO, which is one of the most visited mountains in the United States. Just like the mountain in Colorado, you will want to visit this all-purpose blend repeatedly. This classic salt and pepper-based meat rub is great to use on chicken, pork or steak prior to throwing on the grill. Mix this butcher's rub into ground beef (or ground turkey) for burgers. But as a versatile all-purpose seasoning, this dry rub is also great with both roasted and grilled vegetables.