"This is not," according to Dan Rather, "one of those mumbo-jumbo, pseudo-philosophical books on leadership. Semper Fi is a book you will actually USE, read, and refer to again and again.” For more than 200 years, the U.S. Marine Corps has been a paragon of world-class leadership, excelling in the areas of motivation, training, and management. Semper Fi -- which since its hardcover publication has become a best-selling, business leadership classic -- shows readers how to adapt these proven practices for their own organizations. Semper Fi goes behind the scenes to pinpoint what works for the USMC, showing readers how to create a training and management culture that brings out the best in all their employees. The book gives readers tough, practical tips for: * inspiring individual initiative * rewarding hard work * encouraging loyalty * working with limited resources * dealing with change * "leading the troops"" at every level of the organization. ..".an easily readable conversational style" --World Trade "As a former marine officer myself, I encourage each reader to both read and practice the messages presented." --Louisville Courier-Journal "The book reads crisply, and is rich in anecdotal references both to the Marines and to corporate America... This material is both fascinating to military history buffs, but is also a concise distillation of military strategic thinking and the application of these strategies to the modern 1990s corporate business environment." --Benefits & Compensation Solutions ."..an easily readable conversational style" --World Trade "As a former marine officer myself, I encourage each reader to both read and practice the messages presented." --Louisville Courier-Journal "The book reads crisply, and is rich in anecdotal references both to the Marines and to corporate America... This material is both fascinating to military history buffs, but is also a concise distillation of military strategic thinking and the application of these strategies to the modern 1990s corporate business environment." --Benefits & Compensation Solutions "a fascinating book... lively and practical... The 'concept' of applying the leadership principles, values of the Marine Corps to business is brilliant, and Carrison and Walsh doing so is exceptional." --The CEO Refresher "Semper Fi is a worthwhile read for any practitioner who is seeking new models for developing the leadership capabilities of his or her organization." --Journal of Personal Selling & Sales Management "Semper Fi is one of the best business books I've read in a long time. And that's a pretty strong statement from an avid reader and reviewer with over three decades of experience as a management consultant and executive." -Midwest Book Review "The book illustrates that marine Corps' strategy for victory--the end result of leadership--are just as applicable to the competitive marketplace as to the battlefield." --Journal of Business Strategy “As a former marine officer myself, I encourage each reader to both read and practice the messages presented.” --Louisville Courier-Journal “The book reads crisply, and is rich in anecdotal references both to the Marines and to corporate America… This material is both fascinating to military history buffs, but is also a concise distillation of military strategic thinking and the application of these strategies to the modern 1990s corporate business environment.” --Benefits & Compensation Solutions “…an easily readable conversational style” --World Trade “a fascinating book… lively and practical… The ‘concept’ of applying the leadership principles, values of the Marine Corps to business is brilliant, and Carrison and Walsh doing so is exceptional.” --The CEO Refresher “Semper Fi is a worthwhile read for any practitioner who is seeking new models for developing the leadership capabilities of his or her organization.” --Journal of Personal Selling & Sales Management “Semper Fi is one of the best business books I’ve read in a long time. And that’s a pretty strong statement from an avid reader and reviewer with over three decades of experience as a management consultant and executive.” -Midwest Book Review “The book illustrates that marine Corps’ strategy for victory—the end result of leadership—are just as applicable to the competitive marketplace as to the battlefield.” --Journal of Business Strategy .,."an easily readable conversational style" --World Trade "a fascinating book... lively and practical... The 'concept' of applying the leadership principles, values of the Marine Corps to business is brilliant, and Carrison and Walsh doing so is exceptional." --The CEO Refresher "As a former marine officer myself, I encourage each reader to both read and practice the messages presented." --Louisville Courier-Journal "Semper Fi is a worthwhile read for any practitioner who is seeking new models for developing the lead