Freeze-Dried Raw Made Affordable: You can feed The Simple Food Project exclusively to a 40lb dog for just $1.70 per meal. That’s less than your morning Starbucks coffee. Use as a Topper or Complete & Balanced Meal: Most choose to feed it exclusively. But others choose to feed it on occasion, as a mix-in or topper, or even as a “hey, thanks for being you” treat. Balanced for the Carnivore: Each recipe is purposefully balanced for the carnivore– high in meats, rich in omegas, and low in carbs from fresh USDA organic fruits and veggies. Made in Small Batches in Wisconsin: We make every batch in our state-of-the-art, GMP facility using the highest food safety standards.